DaimlerChrysler said Tuesday a weak economy has forced it to
scrap plans to build Sprinter cargo vans in Savannah, dashing
Georgia's hopes for a $750 million plant that would create more than
3,300 jobs.
The decision also hurts South Carolina, runner-up in bidding for
the plant last October. Economic developers hoped their consolation
prize would be jobs created by plant suppliers locating across the
Savannah River from the site at Pooler, Ga.
Han Tjan, spokesman for DaimlerChrysler AG in New York, said the
company's management board decided a U.S. plant would not be
profitable.
"It was not a viable business case anymore," Tjan said.
With commercial vehicle sales falling in North America and
Germany, the company believes it can continue to supply the Americas
and Europe from Dusseldorf, which has been the sole producer of
Sprinters since production began in 1995.
Vans now are shipped to Gaffney for final assembly. Daimler's
Freightliner truck subsidiary makes chassis there, and the plant was
expanded for kit production of Sprinters last year.
For former S.C. Gov. Jim Hodges, Tuesday's announcement was
vindication.
Eleven months ago, Hodges walked away from a deal with the
automaker that would have placed the factory and its $19-an-hour
jobs near Charleston.
"We look a little better now, don't we?" he quipped.
Despite months of negotiations and special-incentives legislation
passed by the General Assembly, Hodges said he pulled out because
the Stuttgart-based automaker wasn't ready to commit to building the
plant.
On Oct. 17, Daimler officials said they would build the plant in
Savannah - if they built it at all.
Now, Daimler says it won't build it at all, leaving Georgia with
a 1,500-acre site by Interstates 95 and 16, with state-built sewer
lines and roads. Altogether, Georgia spent $24 million to buy the
site and about $36 million more to develop it.
Georgia officials said they hope to recoup the $60 million cost
by seeking other companies.
South Carolina offered incentives that carried a $346 million
price tag for taxpayers, compared with about $320 million from
Georgia.
But in valuing deals, cash up front carries greater weight than
tax breaks down the road that are available in most states.
Hodges, a Democrat who lost re-election to Gov. Mark Sanford the
next month, said he couldn't offer more without a firm commitment
from Daimler.
"Georgia was willing," Hodges said. "In the end, Georgia was left
with a 20 million dollar-plus investment in real estate, but no
plant."
"This vindicates us," Hodges said. "It shows what can happen in
economic development when you put up too much in upfront
incentives."
Days after South Carolina was out of the running, former Georgia
Gov. Roy Barnes, a Democrat also running for re-election, held a
victory celebration in Savannah's historic Trustus theater that no
one from Daimler attended.
His Republican opponent, Sonny Perdue, mocked the announcement
but pursued the plant after beating Barnes. After a meeting with
Daimler officials in Germany in June, he said, "Pooler is the
location of choice, and we remain hopeful of a green-light decision
this year."
Daimler's actions were confusing to Jim Morris, who served as
chief of staff of the S.C. Commerce Department under Hodges.
"They pursued (the deal) like they were going to do it the next
day," he said.
But Morris noticed two days before Daimler picked Savannah, it
had avoided a strike with the Canadian Autoworkers union with a deal
that included a pledge to build a $1.6 billion plant in Windsor,
Ontario, to offset the closing of a Dodge Ram commercial van plant
there.
"I couldn't see how they could do both," said Morris, now a
senior vice president for Wilbur Smith Associates, an engineering
consulting firm in Columbia.
In March, Daimler said it wouldn't build the Windsor plant.
"If you were paying attention to the discussion, it was sending
pretty clear signals this was not going to happen."
Meanwhile, Daimler and other automakers have been expanding
production in Asia.
Daimler announced a deal worth more than $1 billion in September
2002 to increase its stake in two Asian commercial vehicle
producers. Earlier this month, it said it would expand production of
Mercedes sedans in China.
But Tjan said the nixed Windsor plant and Asian production are
not related to the decision to abandon Savannah.
Reach DuPlessis at (803) 771-8305 or jduplessis@thestate.com.