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Article published Nov 13, 2003
Auto park plans unveiled

ROBERT W. DALTON
Staff Writer


GREENVILLE -- A decade ago, Carroll Campbell brought the automotive industry to South Carolina when he persuaded BMW to put its first manufacturing facility outside Germany in Spartanburg County.On Wednesday, BMW and Clemson University honored the former governor, who suffers from Alzheimer's disease, by announcing that the graduate engineering center at the university's International Center for Automotive Research would bear his name.The $25 million center was just one piece of the puzzle announced for the 400-acre research park at I-85 and Laurens Road.BMW Manufacturing Corp. President Helmut Leube announced that his company would be the park's first nonacademic tenant. It will build a $15 million, 84,000-square-foot Information Technology Research Center that will focus on improving automotive software systems and software/hardware compatibility for BMW vehicles.Clemson will own the building and lease it to BMW.IBM Global Services spokesman Todd Kirtley said his company would form a partnership with Clemson that would provide $1.1 million in software and support in the first year.Microsoft Corp. representative Charles Johnson said his company would provide support for the project, but that the details would come later.The ceremony was held in a field that will one day be a tree-lined parkway in the middle of the research park."This project represents a new era in economic development in South Carolina, an era when research universities are actively engaged in creating high-paying, knowledge-based jobs and enhancing the productivity of key industrial sectors," Clemson President James Barker said."The automotive research campus proves that the combination of academic strength, industry partnerships, local leadership and strong state support is a very powerful formula."The research park consists of the 250-acre Clemson campus and a 150-acre tract that Cliff Rosen of Miami-based Rosen Associates will develop.Plans call for the campus to include an automotive electronics systems lab, a crash-worthiness test lab, a fuels lab focusing on hydrogen-based research and a wind tunnel.Nine faculty members and up to 50 graduate students will work in the four-story Carroll A. Campbell Jr. Graduate Engineering Center. The center will offer master's and doctoral degrees in automotive engineering. The programs will focus on systems integration.Construction will begin next spring and the center will open in 2005.BMW was given the opportunity to name the center because of its $10 million gift to endow the academic chairs."Today, BMW exercised that option and the board of trustees approved it," Barker said.The crowd of about 400, which included Gov. Mark Sanford, Commerce Secretary Bob Faith and numerous political and business leaders, stood and applauded when the name was announced."This is heartfelt from our company," said Carl Flesher, BMW's vice president for corporate communications. "He has developed a genuine personal relationship with our company and with our chairman, Dr. Helmut Panke. This is not only appropriate, it's well-deserved."Campbell almost declined the invitation to attend the ceremony. He and his wife, Iris, had attended his uncle's funeral in Brevard, N.C., and were going to go straight home."Finally they had to tell me what was going on," Iris Campbell said.Plans for the park were originally announced in 2002. After his inauguration in January, Sanford slowed the process because he wanted to take a closer look at the deal.After hammering out an agreement that he said was more fair to the taxpayers, Sanford took the brakes off last month and announced the land purchase.Sanford said Wednesday that the park would be "a key driver of South Carolina's economic engine, a job-creating shot in the arm for the Upstate as well as a huge step toward making our state a major player in the emerging high-tech economy."Carter Smith, CEO of the Spartanburg County Economic Development Corp., believes the benefits of the research park could spill over into Spartanburg County."This gives us the chance to bring additional opportunities to the Upstate," Smith said. "Spartanburg County will be a major player because of the infrastructure we have in place."Robert W. Dalton can be reached at 562-7223 or bob.dalton@shj.com.