S.C.
RETAIL
Shoppers find value in tax holiday
By Kent
Kimes The Sun
News
'I think it's good, especially for
moms and pops that have to buy things for their school
children.' Mary Knight | shopper
from Lancaster
Shoppers came out in droves Saturday at Grand Strand-area retail
outlets, seeking deals and stocking up on back-to-school items as
the fifth annual S.C. tax holiday rolled on.
"The mall is packed," said Stacie Dickerson, marketing director
for Coastal Grand Myrtle Beach, the area's newest indoor mall and
the state's largest. "It's a very busy day."
As of 3 p.m. Saturday, more than 7,000 cars had been in the
mall's parking lot, and Dickerson said she expected the number of
vehicles to exceed 10,000 by the end of the day.
The mall, which opened in March, typically draws 10,000 vehicles
on normal Saturdays, she said.
Tanger Outlet Center off U.S. 501 between Myrtle Beach and Conway
and the Tanger center at the junction of S.C. 22 and U.S. 17 between
Myrtle Beach and North Myrtle Beach were bustling Saturday as
well.
"It looks like it compares to last year or a little better," said
Sherri Davenport, marketing director for
Tanger. "It seems busier."
The sales tax holiday, which began in 2000 as a way to give
consumers a break on back-to-school purchases, has become the
second- or third- busiest weekend of the year for Tanger retailers,
Davenport said.
At the Tanger center off U.S. 501, shoppers endured long lines at
the Gap Outlet, where items were buy one, get one half price.
At the Polo Factory Outlet, a steady stream of customers Saturday
afternoon checked out marked-down Ralph Lauren items.
For instance, a men's bathing suit, regularly priced $45, was
marked down to $9.99, and a woman's V-neck T-shirt emblazoned with
Ralph Lauren's polo insignia, regularly priced $29, went for
$6.99.
Clothing and school supplies such as pens, pencils, paper, book
bags, lunchboxes, and calculators are among the items on which
consumers don't have to pay the normal 5 percent sales tax this
weekend.
Exempt items also include computers and computer accessories.
Anticipating a rush on computers, electronics dealer Best Buy in
Myrtle Beach set up a queuing system so customers could be waited on
in order.
"We're as busy as can be," said Best Buy General Manager Stan
Kilp. "It's been off the chain."
This year's hot ticket?
"Laptops have just been smokin'," he said.
Shoppers have until midnight today to take advantage of the sales
tax holiday.
According to the S.C. Department of Revenue, consumers saved $2.3
million in would-be sales tax during 2003's tax-free holiday.
Mary Knight of Lancaster wasn't intentionally seeking tax-free
bargains while shopping for her husband's birthday, but she
certainly didn't mind finding a pair of swim trunks on sale for
$10.
"I think it's good, especially for moms and pops that have to buy
things for their school children," said Knight while she rested in
one of Coastal Grand's lounging areas near Sears.
Now a grandmother, Knight wished the tax-free event had existed
while she was raising three children.
"It would have been nice," she said. "Every little bit
helps."
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