ag-formation

SOUTH CAROLINA DEPARTMENT OF AGRICULTURE                                  Telephone (803) 734-2210
D. LESLIE TINDAL, COMMISSIONER                                        Becky Walton, Director of Public Information
P.O. Box 11280, Columbia, South Carolina 29211                                                     bwalton@scda.state.sc.us
www.state.sc.us/scda


FOR IMMEDIATE RELEASE
March 20, 2000

MEDIA ADVISORY

SCDA and IGA Launch Product Awareness Campaign

(COLUMBIA)–Les Tindal, Commissioner of Agriculture and Heyward King, Jr., Chairman of W. Lee Flowers and Co., invite producers, processors, and members of the community to see and hear about a cooperative product awareness campaign that is underway through the state’s “SC Quality” program.

Under the IGA banner, W. Lee Flowers & Co., in Lake City, markets and distributes food and food products to approximately fifty company-owned and independent IGA supermarkets in the state.  IGA has joined forces with the South Carolina Department of Agriculture to show customers a new way to shop for South Carolina products.  The product awareness program will be revealed at the IGA Plus store on Kelley St. in Lake City at 10:30 AM on Tuesday, March 28, 2000.

For more information about W. Lee Flowers and IGA, call Doug Stone, Advertising Director, at 843-389-2731.  For more information on the “SC Quality” program, call Martin Eubanks, SCDA Marketing and Promotion Division, at 803-734-2221.

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